Mobile commerce- things to consider

Feb 19, 2012 | No Comments

Mobile commerce- things to consider

CloudyRec – backend for app developers

Feb 6, 2012 | No Comments

CloudyRec – backed for app developers (here on Penn Olson)

Freecharge.in – get access to coupons and deals by uploading your credits

Feb 6, 2012 | No Comments

Freecharge.in – get access to coupons and deals by uploading your credits. Freecharge allows users in major cities in India to get free coupons – either by mail, or in the form of e-coupons – when they pay via the website to top-up their mobile, data, or TV credit accounts. It’s similar to the group-buying/daily [...]

The numbers in mobile advertising

Feb 3, 2012 | No Comments

The numbers in mobile advertising One of them…66% of users who said they interacted with advertising in a magazine app; 40% said they had made a purchase as a result

44% of smartphone users search after seeing a TV ad

Feb 2, 2012 | No Comments

44% of smartphone users search after seeing a TV ad

25% of In-Store shoppers use phones to comparison shop

Jan 31, 2012 | No Comments

25% of In-Store shoppers use phones to comparison shop and further highlights that trend, showing that more than half (52%) of adult cell phone owners used their devices while in a store to get help with purchasing decisions.

Reviews & Images Drive Clicks In Mobile

Jan 30, 2012 | No Comments

Reviews & Images Drive Clicks In Mobile

Meet Iris, Android’s Siri

Jan 29, 2012 | No Comments

Meet Iris, Andoid’s Siri (and it looks & sounds better!)

The rise of the QR code in magazines

Jan 29, 2012 | No Comments

Here is a great article about The rise of the QR code in magazines The study found that advertisers and editors are no longer creating codes that send readers to a desktop site. Instead, the goal is to engage users with branding campaigns and product demos, m-commerce initiatives, social media and sweepstakes for building customer [...]

Smartphone penetration reached 42% across the UK, France, Italy, Spain and Germany

Jan 26, 2012 | No Comments

Smartphone penetration reached 42% across the UK, France, Italy, Spain and Germany and other stats

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